Looking Back. Moving Forward.

2018-19Annual Report

Celebrating 25 years of impact made possible by our donors

2018 was a historic year for the Museum as we celebrated our 25th anniversary with some 6,500 supporters around the country at events in Cleveland, Chicago, Philadelphia, New York, Boca Raton, Phoenix, Los Angeles, and Washington, DC.

April 9, 2018 Washington, DC

In one powerful day, we renewed our commitment to the survivors.

Days of Remembrance Ceremony in the US Capitol

Global Forum: the Holocaust and Human Nature

25th Anniversary National Tribute Dinner Honoring Survivors

Looking Ahead to the Next 25

The central question is how do we ensure the permanence of Holocaust memory, understanding, and relevance in a radically changing world? That's why our efforts in 2018 focused on: global Holocaust awareness, education, confronting antisemitism, and doing for victims of genocide today what was not done for the Jews of Europe.

Never Stop Asking Why

The Museum launched a socially led campaign focused on 18- to 30-year-olds and featuring people discussing questions the Holocaust raises for them. The 12-week campaign redefined how we engage with our audiences on social media.

People Reached

Increase in Video Viewership

New Social Media Followers

Visit the Website

Groundbreaking Exhibition Opens:
Americans and the Holocaust

Examining all aspects of American society in the 1930s and '40s and what information was available about the persecution of Jews, Americans and the Holocaust asks why rescuing Jews never became a priority.

Moving history beyond our walls

Through the use of storytelling on Instagram, more than 100,000 people have clicked through to learn more about how Americans reacted to the persecution of European Jews. The majority of this audience was our key 18–30 age bracket—emerging adults we can help become responsible citizens in a global world.

and Counting

New Facebook and Instagram followers since social media campaign launch in 2018.

New Facebook and Instagram followers since social media campaign launch in 2018

and Counting

To date, the online exhibition has been viewed more than 315,000 times by 172,000 people.

To date, the online exhibition has been viewed more than 315,000 times by 172,000 people

2018 Snapshot: Engaging a Global Audience

Global Audience

  • Museum Visitors0
  • 93% of visitors are non-Jewish, 22% are minorities, and 50% say their visit changed their thinking
  • USHMM.org Visitors0
  • From all countries except North Korea
  • Social Media Audience0
  • Growing fan and follower engagement on Twitter, Facebook, and Instagram
  • Digital Streaming Audience0
  • Viewers tuning in live or on demand for Museum programs

Global Holocaust Awareness and Relevance

In 2018, the Museum deepened our partnerships with individuals and organizations that integrate Holocaust history into their work and help us create sustainable impact. They say it better than we can:

Global Audience Videos

Prescott, Arizona

Paris, France

West Point, New York

Berlin, Germany

2018 Snapshot: Expanding Global Reach and Impact

Academic conferences in North America, Ukraine, Israel, Guatemala, and China

Traveling exhibitions in North America, Tunisia, South Africa, and at the European Union headquarters

Collections Search tool accessed by 1,070,029 users worldwide

Experiencing History, a collections-based digital tool for college students, served 471 courses on 381 campuses.

A Holocaust Encyclopedia for the 21st Century

The online Holocaust Encyclopedia, in 18 languages, has long been a bedrock of accurate information about the Holocaust, and now it has been reimagined for today's wired young people with a focus on big questions that spark critical thinking.

Holocaust Encyclopedia Laptop Image

In 2018, the Holocaust Encyclopedia Had 18 Million Visitors From 215 Countries and Territories

Educating to counter antisemitism

The Museum has made great strides in crafting content to immediately reach young adults when their minds are focused on antisemitism in the news.

In the wake of the attack at the Tree of Life Synagogue in Pittsburgh, we posted about antisemitism MORE THAN 80 TIMES on Facebook, Twitter, Instagram, and Instagram Stories.

Instagram Image About Antisemitism
Instagram Image About Antisemitism
Instagram Image About Antisemitism

Education Numbers

  • Twitter Impressions0
  • Comments Generated0
  • Facebook Users Reached0
  • Instagram Users Reached0

New lesson plans

The Museum created a new lesson plan to help teachers address antisemitic incidents in the news or that students might encounter online or in their communities.



Preventing and responding to genocide

In 2018, our Simon-Skjodt Center for the Prevention of Genocide continued efforts to make genocide prevention a priority for policy makers and the public.


The EARLY WARNING PROJECT, in partnership with Dartmouth College, uses quantitative and qualitative methods to spotlight countries where mass atrocities have not begun, but where the risk for such violence is high.

Early Warning Project on Laptop

Advancing Religious Freedom

In July 2018, the Museum worked with the US Department of State, which hosted the first-ever Ministerial to Advance International Religious Freedom, welcoming survivors of religious persecution, government delegations, interfaith religious leaders, and civil society representatives from more than 80 countries to Washington.

Learn more about the connection between atrocity prevention and religious freedom.

Burma Genocide Determination

In December, the Museum issued a determination that the Burmese military committed genocide against the Rohingya, the Muslim minority.

To raise awareness, Our Walls Bear Witness installation projected larger-than-life images and statements of Rohingya refugees on the Museum’s exterior walls:

Elie Wiesel Act Becomes Law

In 2018, the Elie Wiesel Genocide and Atrocities Prevention Act advanced through Congress with overwhelming bipartisan support. For more than three years, the Museum's Simon-Skjodt Center for the Prevention of Genocide provided expertise to lawmakers. The measures it requires will strengthen US capacity to prevent and respond to genocide.

Global Issues Require Global Responses

With the rising tide of denial, antisemitism, and extremism and continued threats of genocide, our message can and must span the globe. Your support of our historic $1 billion campaign will enable the institution to:

  • Create greater Holocaust awareness globally
  • Build the fully accessible Collection of Record
  • Secure the permanence and vitality of Holocaust studies
  • Reimagine Holocaust education for emerging adults and leaders
  • Build a global architecture aimed at confronting Holocaust denial and state-sponsored antisemitism and preventing and responding to genocide and other mass atrocities