Through their control of cultural institutions such as museums, under the Reich Chamber of Culture the Nazis created new opportunities to disseminate anti-Jewish propaganda. Most notably, an exhibition entitled Der ewige Jude (The Eternal Jew) attracted 412,300 visitors, more than 5,000 per day, during its run at the Deutsches Museum in Munich from November 1937 to January 1938. Special performances by the Bavarian State Theater, reiterating the exhibition's antisemitic themes, accompanied the exhibition. The Nazis also associated Jews with "degenerate art," the subject of a companion exhibition in Munich seen by two million people. This image shows the cover of a 1937 publication advertising Der ewige Jude.